For lawyers. By lawyers.
You went to law school
to practice law. Not to
manage five vendors.
Website, SEO, social, video, intake — most firms stitch it together with five disconnected contractors and still get lukewarm results. We replace the entire stack with one team, one invoice, and your judgment at the center of everything.
No contracts. Cancel anytime. For lawyers, by lawyers.
The gap
Close the gap with BigLaw.Without the overhead.
BigLaw’s advantage was never skill. It was process and people — paralegals, intake teams, document automation, knowledge management. Infrastructure a two-to-twenty attorney firm could not afford without running itself into the ground. That advantage is expiring. The same operational stack is now buildable with AI and automation, and it runs for a fraction of the cost. The firm that owns its process is the firm that wins the next decade.
Curious how it works?
Watch the five-minute walkthrough.
What you get
A working system, not a list of activities.
Every item below is something we install, configure, or ship — something you can point to on day 30. No “manage” or “optimize” without a deliverable attached.
Visibility
- Google Business Profile claimed, optimized, and connected to a review-request automation
- Local + GEO content cadence: ranked pages and AI-search citations shipped each month
- Citation profile cleaned and built across the directories that actually move rankings
Conversion
- Attribution stack installed: CallRail dynamic numbers, form UTM capture, lead-to-Clio sync
- Intake automation: missed-call text-back, lead-to-consult drip, calendar handoff
- Speed-to-lead under 5 minutes — with the proof in your dashboard, not a slide
Reporting
- Monthly metrics dashboard: leads, attribution sources, ranking footprint, review velocity
- Quarterly business review with practice-area breakdown and next-quarter plan
If you only do one thing
Install the attribution stack first. It’s the bottleneck for every other decision you’ll try to make — the rankings, the spend, the staffing.
How it works
A 60-day install, then a monthly cadence.
No overnight magic. Six concrete steps, plausible timelines, and a deliverable at the end of every one.
Audit & Access
Week 1
We do:Pull current data from GBP, GA4, ad accounts, Clio, and your site. Map the gaps.
You get:A written audit, a prioritized punch list, and a 60-day plan.
Attribution Installed
Weeks 1–2
We do:Install CallRail dynamic numbers, form UTM capture, GA4 events, and Clio sync.
You get:Every lead tied back to a source. No more guessing where the matters came from.
GBP & Reviews Live
Weeks 3–4
We do:Claim and optimize Google Business Profile, configure review-request automation, fix citations.
You get:A Google profile that ranks and a review pipeline running on its own.
Intake Automation
Weeks 3–4
We do:Wire missed-call text-back, lead-to-consult drip sequences, and calendar handoff.
You get:Speed-to-lead under 5 minutes — with the receipts in your dashboard.
Local + GEO Shipping
Weeks 5–8
We do:Publish ranked pages and AI-search citations on a fixed monthly cadence.
You get:A growing footprint in Google, ChatGPT, Perplexity, and AI Overviews.
Monthly Cadence
Week 9 onward
We do:Run the system, ship next month’s content, file a written report.
You get:A monthly dashboard, a 30-minute review call, and a clear next-month plan.
A note on AI & confidentiality: We use AI under firm-side approvals. Client data stays in your systems. Nothing publishes without your sign-off.
Proof
Specific installs. Measured outcomes.
We don’t lead with revenue claims we can’t source. We lead with what we built and what it changed.
Attribution
Lead source tracking, installed in week one.
Implemented
CallRail dynamic numbers, form UTM capture, and Clio sync.
Measured
100% of new matters tagged to a source — for the first time.
“[[INSERT QUOTE — Partner, single-location PI firm]]”
Speed-to-lead
First response, under five minutes.
Implemented
Missed-call text-back, lead-to-consult drip, calendar handoff.
Measured
First-response time cut from ~3 hours to under 5 minutes; consult-booking rate up materially.
“[[INSERT QUOTE — Managing partner, multi-location family law firm]]”
Local + AI search
Found on Google, and cited in ChatGPT.
Implemented
GBP optimization, monthly local + GEO content cadence, citation cleanup.
Measured
Ranking footprint expanded across primary practice queries; cited in AI Overviews + Perplexity within 90 days.
“[[INSERT QUOTE — Solo, criminal defense]]”